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This book contains important information to help you make your Apple search ad campaigns as successful as possible.
How to structure your search ads campaign, how to pick the right keywords, how to choose your audience, and schedule your ads – what you’ll learn here will give you the tools you need to build effective and successful search ad campaigns.
Although Search Ads it’s extremely new as a concept, the concept of bidding for keywords and paid traffic is not new at all. The challenge is how is Search Ads going to adapt in the way we approach user acquisition in our app strategy.
Getting the most out of search ads requires continuous updates and experimentation. Whether you are a beginner or an expert in search ads, following the guidelines found in these pages will help you create and hone your campaigns to give you the best results so you'd be able to get the maximum possible return on your advertising investment.
In this book you will learn
Search Ads Campaign Management
Comparing different mobile Ads Platforms
Negative Keywords in Search Ads
Integrating Search Ads with ASO tool
Long-Tail and Search Ads
Ad Groups for Search Ads
The importance of Ad Scheduling
Bidding for Keywords Maximizing your Bids
Keywords & Apple Search Ads.
Ad Group Keywords in Search Ads
Using Micro-campaigns in Search Ads
Ways to Beat Your Competition with Apple Search Ads
ROI of ASO vs Search Ads Campaigns
and plenty more
- Sales Rank: #450311 in eBooks
- Published on: 2016-10-05
- Released on: 2016-10-05
- Format: Kindle eBook
Most helpful customer reviews
0 of 0 people found the following review helpful.
Search Ads 101!
By Games Gadgets Gizmos
Awesome book. Highly recommended. Hoping to see a more detailed guide in the future.
0 of 0 people found the following review helpful.
Five Stars
By TechWarePro/BestTopBuysOnline
Great book that came out at the right time.
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